Comcast’s New Streaming Service “Watchable” Incentivizes Creators By Paying a Higher Percentage of Ad Revenue than YouTube or Facebook Outside of YouTube there aren’t really a lot of great options for a no name video content creator looking for a place to upload their work. While destinations such as Vimeo…
Recently YouTube announced it would be phasing out the sale of YouTube inventory on the DoubleClick exchange. This obviously makes a lot of 3rd party media dealers upset but they are doing it for a good reason. As someone who has spent the majority of his career in digital helping…
If you know anything about adwords management, you know that in order to boost your quality score you need to do things like use smaller ad groups, small batches of keywords, keyword heavy copy, etc. But what do you do when your landing page is the problem? Here are a…
Instagram is one of the fastest growing social media platforms online and one that can be extremely effective in drawing a great audience for your brand or business. Effective social media marketing is really about finding and engaging a relevant audience where they already exist and with over 300 million users (2),…