As more and more commerce and business moves into the digital realm it becomes easier to earn revenue online. The key is of course, deciding what your business model is and then working daily to build that out and garner an audience or following around it. So how does one go about…
Your Digital Brand is an Opportunity If you run a business you have a digital brand. It doesn’t matter what your business is, whether you’re a plumber or a multi-national soft drink – you are a brand and in 2016 you have a digital face. Knowing that you are a brand…
With social media marketing on the rise there are a lot of agencies out there with different methods to help you grow your audience. Some of them are extremely effective and others are not. When we work with companies on social media audience strategy we always focus on quality. Getting quality…
There’s been a lot of buzz around programmatic advertising over the past 3 – 4 years. But what exactly is programmatic advertising? The simple definition is that it is an automated method of buying, selling or fulfilling advertising. Apparently it’s caught on because it already makes up more than half of US…